|
|
|
                 
|
|
To ensure the success of its mission, ATAYAL, Inc. has included key personnel who have a passion for making a difference in the world.
The ATAYAL organization's founder, Tony Coolidge, was born to a family of Atayal tribal ancestry in Taiwan. He was raised as an American, but after discovering his indigenous Taiwanese heritage, he has dedicated his life to making a difference for the people and culture. He currently serves as President and director of programs for the organization. He is an Internet and multimedia business owner who donates his resources and free time to ATAYAL.
Tony attended the University of Texas, where he earned his Bachelor's degree in Advertising and marketing in December of 1991. Tony has completed Landmark Education's Curriculum for Living, which has given him the empowerment, leadership and communication skills to form his non-profit organization and to grow his web development business.
Tony has been an artist, writer, designer, web designer, and programmer. He has worked professionally since 1984, and has been a business owner since 1991. In 1995, Tony moved to Florida. He taught himself web site design and programming skills in 1997. In 1999, Tony and three partners formed iBidUSA.com, inc., an Internet auction company that grew to 25 employees. Tony was the President of the company. In 2001, Tony left to form his own Internet and multimedia company, PROactive Media, Inc. (www.GoPROactive.com) The company recently expanded with new staff and services.
In 2001, Tony also began his non-profit company, ATAYAL, Inc. to honor his people and to help preserve their culture. He created this web site to promote his organization's goals.
Kristine Chung Hua Lundgren Ortega grew up in California's Bay Area with an indigenous mother (Atayal tribe) and Scandinavian father. The realization of her unique heritage as an adult has led her to dedicate time and energy to making a difference for and increasing worldwide recognition of the Taiwanese indigenous peoples. She is fortunate to still have family members within the Atayal community, and brings these connections to her work for ATAYAL.
A talented musician herself, Kristine is Owner and Director of Music for Families and has taught Music Together classes for the past seven years. Her comprehensive work in early childhood music education combines with her own life-long involvement with music, most recently expressed throuh her involvement in the Santa Cruz Chorale, to provide a firm foundation for her efforts to bring music to the community. She previously played for several local musicals, and competed in Austria's world-famous Vienna Music Festival as a cellist with the California Youth Symphony. She enjoys singing and dancing with her daughter, and enjoys helping develop girls' talents as a Girl Scout Leader. Community service is very important to Kristine, and she prioritizes Music for Families' involvement in community events, the annual Fall Family Festival, and programs to make music more accessible to lower-income children.
Shu-min is proficient in accounting practices as well as English, Chinese and Taiwanese languages. She serves as translator and communications officer for the company.
Shu-min is from Tainan County in Taiwan. She graduated from Tamkang University in Tamsui, Taiwan with a Bachelor's degree in English. She worked for several American companies before she became a co-founder of ATAYAL.
Click For ATAYAL Board Of Directors Click For ATAYAL Advisory Board Members
 ATAYAL 204 Button Fern Lane Fern Park, FL 32730 Tel: (407) 459-7766 E-mail: Click here
Copyright ©2007 ATAYAL. All Rights Reserved. |
Tony Coolidge (President) - 
Kristine Lundgren Ortega (Program Director) - 
Shu-min Coolidge (Treasurer and Director of Communications)